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Do your part

Below is an open email I sent to almost everyone I know, this evening.
If you didn't get this email, please read it. I'll post how effective it was in about 2 weeks.

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Hi Everyone,

As you hopefully know, I try to keep non-personal emails to a minimum, unless there is a pressing issue you all should hear about.

This weekend I saw a talk given by John Doerr at http://www.ted.com/index.php/talks/view/id/128. His 15 minute discussion was an impassioned plea for us to change how we consume energy - or, as he put it, we're not going to make it. He is one of a handful of people who's opinion on this I'd believe. Watch the video for details. Part of his plea, included asking us all to do whatever we can. Here's where me and my network chips in...

Back in Feb '05 you may have received an email from me about switching to Green Power at home. Converting your home to receive Green Power is the easiest and single most significant step you can take to reduce your impact on global warming. If you know something easier & more impactful, please let me know, as I'd like to do that too. Back in '05, about 30 people converted their power as a result of my email. My network has grown since then; I know that together we can double the number of converts!

Important facts:
- You don't need to change anything in your house. The only thing that changes when you buy Green Power is who your power company buys power from (to power your home).
- The price difference is roughly the cost of one Starbucks coffee per week. And everyone receiving this email can afford that.
- You can read more details about what your options are, and the differences, on my blog...

If you're ready to do it now (and live in NYC), follow these simple steps:
1. Get your last ConEd bill (you'll need your acct #) & come back to this computer
2. Visit http://www.poweryourway.com/pages/greenpower.html#providers to see your selection of Green Power providers
3. Once you've selected an energy provider, follow the link to their site & enroll!
4. Feel good every time you get your bill that every penny you spent on electric didn't cause any more C02 to be emitted.

And if you're ready to switch now, but don't want to read too much, just trust my research skills and use the same Green Power company that I do - go directly to their site at: http://www.conedsolutions.com/residential/greenpowermain.htm and enroll there!

If you don't live in NYC, please visit your power authority's web site for details on how to select a Green Power provider. If your power authority doesn't offer a Green Power option - contact your state and federal representatives, and lobby for them to give you options. If you need help with that last step, contact me, I'd love to help.

If you're one of the conscientious people who already converted to Green Power - please forward this email to your friends & family - or write your own message!


Thanks,
-
Steve

Summary of John Doerr's talk:
"I don't think we're going to make it," John Doerr proclaims, in an emotional talk about climate change and investment. Spurred on by his daughter, who demanded he fix the mess the world is heading for, he and his partners at Kleiner Perkins Caufield & Byers embarked on a greentech world tour -- surveying the state of the art, from the ethanol revolution in Brazil to Wal-mart's (!) eco-concept store in Bentonville, Arkansas. KPCB is investing $200 million in green technologies to save the planet and make a profit to boot. But, Doerr fears, it may not be enough.

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