Addendum to last Whole Foods post
Mar 30, 2007
The sign reads: "for every shopping bag you bring in and re-use when you shop!"
Wouldn't it be more effective to just offer cloth bags?
Make it an "in-thing" a marketing stunt where people without cloth bags will feel "out" of the cool club. People without cloth bags will be openly exposed as anti-environment.
These kinds of trends catch on really fast in NYC, I'm sure it would work out well for Whole Foods - and more importantly, for the environment.















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